RUN YOUR FIRST HALF MARATHON without burning out
A 14-week coaching cohort designed to help you go from
“I could never do that.” → “I just ran 13.1 miles.”
begins April 27th
Coached by Laura Hall & Alison Kuch
Want to run a half-marathon?
We can help you.
We can’t promise you’ll be fast.
But we do guarantee that you’ll have FUN.
If you’ve ever thought, “I could never run a half-marathon,” This is your sign that, actually, you can.
This 14-week group coaching experience is for women who want to cross their first 13.1 finish line without feeling burned out, like they’re giving up everything else they love in the process, or like they have to keep up with anyone else.
We’re here for the steady miles, the walk breaks, and the “wait… I’m actually doing this?” moments.
Have you wanted to run a half?
If you’ve ever thought about running a half-marathon, you’ve probably also thought:
“I’m not a runner.”
“I wouldn’t know where to start.”
“I’d probably burn out halfway through.”
And most training plans don’t help, they assume:
You already run consistently
You can just “push through”
You have unlimited time and energy
So people either:
👉 never start
👉 or start… and quit halfway through
Not because they can’t do it.
Because no one showed them how to build up to 13.1 miles in a way that actually fits their life.
Who this is for:
This is for you if:
You’ve never run a half-marathon, or never finished one feeling good
• You consider yourself more middle/back of the pack than competitive
• You want structure without it taking over your life
• You want support, accountability, and people doing it with you
This is not for you if:
You’re chasing a PR or podium finish
You want an aggressive, high-volume training plan
WHAT YOU’LL GET:
Inside the cohort, you’ll have:
A beginner-friendly, progressive training plan
Bi-weekly coaching calls with Laura + Alison
Guidance on strength training, recovery, and fueling
A community of women training alongside you
And most importantly:
👉 a plan that actually fits your life
By The end of this cohort:
You’ll have:
completed 13.1 miles
built confidence in your body
learned how to train without burning out
proven to yourself that you can do hard things
Get on the waitlist!
Waitlist opens for enrollment on a first-come, first-served basis on April 19th
Base Cohort
3 Payments of $189
Get access to the full Cohort experience, including education, community, and the tools you need to succeed.
✓ Custom Running Plan
✓ Includes 7-day mini course
✓ includes 3 months of calls and education
✓ Discounted membership to TPA
Best for:
Self-starters who want structure and guidance
People comfortable applying group feedback on their own
Members who want the full framework at the lowest price point
Cohort + Training Peaks
3 Payments of $219
Everything in the Base Cohort PLUS for an extra $5 a week, get your training plan via an app with workouts sent directly to your watch!”
We’re not here to qualify you for Boston.
We’re here to help you finish your first half-marathon in a way that actually feels good — for your body and your life.
Because 13.1 miles is a big deal.
And you deserve to experience it.
Meet Your Coaches
Laura Hall
With a vision for building something meaningful, our founder brings a blend of big-picture thinking and hands-on experience. They set the tone for everything we do.
Alison Kuch
I’m here to help you become the lifelong runner you want to be—feeling strong, prepared, and having fun along the way. Not the burnt-out, all-or-nothing runner, and not the “I guess I should train for this” runner, but the runner who shows up consistently and confidently for yourself.
By day (and night), I work in college events, orientation, and student leadership, so I understand how hard it can be to start something new and succeed, especially without the right support. With a Master’s in Nutrition and Exercise Sciences and a background in RED-S research, my coaching focuses on proper fueling, sustainable progress, and avoiding burnout. I help you train for your race in a way that fits your life, so you can stay consistent, build confidence, and actually enjoy the process.
What’s included
in each group
cohort
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Join our weekly coaching call to connect with your coach and fellow participants. These interactive sessions will provide an opportunity to discuss homework assignments, address challenges, and problem-solve together. While the calls will be recorded for your convenience, active participation is highly encouraged for a more immersive experience.
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Gain access to our exclusive community app, where you'll find all the resources for your course. This app will be your hub for video calls, community chat, and accessing course materials.
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Every Sunday night, we'll release 10-15 minute educational homework pieces to deepen your knowledge and understanding. These valuable resources will provide you with insights and strategies to support your nutrition journey.
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You'll receive a personalized check-in sheet to evaluate your own data and track your progress. Our coaches will provide guidance on how to effectively use this tool, empowering you to analyze and optimize your nutrition data.
Our Community App
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Easy to navigate education that drops weekly.
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Group community where you can interact with other members in your cohort
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Events tabs that shows all future calls in one place, and you can sync it to your calendar.
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A repository of all member-exclusive content and webinars you can access at any time.
